Advertise where AI discovers
content for your audience.
When viewers ask ChatGPT or Perplexity what to watch, play, or listen to next, AI reads trusted publisher pages to build its recommendations. Smalk places your ads on those exact pages — so AI recommends your shows, games, and content.
A new advertising channel for media & entertainment
Social feeds gave you awareness. Search gave you intent capture.
Now AI search is the fastest-growing content discovery channel.
Your current ads don't reach AI search
AI engines don't show trailers or banners. They don't scroll your social ads. They read editorial content and recommend titles based on what they find there.
Display & Video Ads Are Invisible to AI
When ChatGPT reads a "best shows to watch" article, it ignores banners and pre-roll ads entirely. Your current media spend has zero influence on what AI recommends to viewers.
Search Ads Don't Capture AI Discovery
A growing share of audiences skip Google entirely and ask AI directly: "best sci-fi series to binge right now." Your paid search budget doesn't reach these discovery moments.
No Presence = No AI Recommendation
AI builds its entertainment recommendations from editorial content on trusted review and culture sites. If your title isn't present on those pages, AI will not recommend it.
The first ad platform for AI search
Smalk identifies the publisher pages AI trusts for entertainment queries, then lets you place contextual ads on those pages. Your title becomes part of what AI recommends.
Contextual Ads on the Pages AI Reads
Native, AI-readable placements on the publisher pages ChatGPT, Perplexity, and Gemini cite for entertainment queries — not display banners.
Target Discovery Prompts, Not Keywords
Build campaigns around real prompts like "best thriller movies 2025" or "top indie games on Steam." Ads activate where AI looks.
Content Promotion Campaigns
Get your shows, films, or games cited as the top pick when audiences ask AI for genre-based entertainment recommendations.
Audience Discovery Through AI Search
Place your titles on the editorial pages AI reads for mood and genre queries so it recommends your content to new audiences.
Full Media Buying Control
Set budgets, approve placements, exclude competitors, and define floor prices. The same DSP-grade controls — built for AI search.
Measure Your ai-ROAS
Track mention lift, position lift, and sentiment lift across all AI engines. Full attribution from ad spend to AI citations.
How it works
Same media buying logic you already know. New channel, new inventory, new results.
Identify the Media Sources AI Trusts
Smalk maps which publisher pages AI engines actually cite when answering entertainment queries in your genre or category. These are your ad inventory.
Build Your AI Search Media Plan
Select prompts to target, choose publisher placements, set your budget. The same media buying workflow you know — adapted for AI search.
Activate Contextual Ad Campaigns
Launch AI-readable native ads on the pages AI reads. One DSP, all AI engines (ChatGPT, Perplexity, Copilot, Gemini) — your title enters the AI recommendation.
Measure Lift & Scale
Track how your ad campaigns move the needle on AI mentions, content recommendations, and title positioning. Optimize spend based on real AI search performance data.
Three ways to advertise in AI search
Whether your goal is brand awareness, product recommendations, or driving foot traffic — Smalk runs it through one DSP.
FAQs
Common questions about advertising in AI search for media & entertainment brands.
AI is the new recommendation engine.
Advertise on it.
Audiences ask AI before they watch, play, or listen. Smalk places your ads where AI reads — so your content gets recommended.