Advertise where AI recommends
your tech products.
When IT buyers, developers, and decision-makers ask ChatGPT or Perplexity which software to use, AI reads trusted publisher pages to build its answer. Smalk places your ads on those exact pages — so AI recommends your product.
A new advertising channel for technology
Google gave you SEM. Review sites gave you paid placements.
Now AI search is the fastest-growing channel for tech product discovery.
Your current ads don't reach AI search
AI engines don't show banners. They don't click your SEM links. They read publisher content and recommend vendors based on what they find there.
Display Ads Are Invisible to AI
When ChatGPT reads a software review page, it ignores banners and display ads entirely. Your current media spend has zero influence on what AI recommends to tech buyers.
SEM Doesn't Reach AI Users
A growing share of IT decision-makers skip Google entirely and ask AI directly: "best project management tool for remote teams." Your SEM budget doesn't reach them.
No Ads = No Mention in the AI Answer
AI builds its vendor recommendations from editorial content on trusted publisher pages. If your product isn't present on those pages, AI has no reason to mention you.
The first ad platform for AI search
Smalk identifies the publisher pages AI trusts for technology queries, then lets you place contextual ads on those pages. Your product becomes part of what AI recommends.
Contextual Ads on the Pages AI Reads
Native, AI-readable placements on the publisher pages ChatGPT, Perplexity, and Gemini cite for technology queries — not display banners.
Target Tech Prompts, Not Keywords
Build campaigns around real prompts like "best CRM for startups" or "top enterprise security tools." Ads activate where AI looks.
Product Recommendation Campaigns
Get your product cited as the top pick when buyers ask AI for software or hardware recommendations in your category.
Developer & IT Buyer Reach
Place your product on the technical publisher pages AI reads for developer and enterprise queries so it recommends you.
Full Media Buying Control
Set budgets, approve placements, exclude competitors, and define floor prices. The same DSP-grade controls — built for AI search.
Measure Your ai-ROAS
Track mention lift, position lift, and sentiment lift across all AI engines. Full attribution from ad spend to AI citations.
How it works
Same media buying logic you already know. New channel, new inventory, new results.
Identify the Media Sources AI Trusts
Smalk maps which publisher pages AI engines actually cite when answering technology queries in your product categories. These are your ad inventory.
Build Your AI Search Media Plan
Select prompts to target, choose publisher placements, set your budget. The same media buying workflow you know — adapted for AI search.
Activate Contextual Ad Campaigns
Launch AI-readable native ads on the pages AI reads. One DSP, all AI engines (ChatGPT, Perplexity, Copilot, Gemini) — your product enters the AI answer.
Measure Lift & Scale
Track how your ad campaigns move the needle on AI mentions, product recommendations, and vendor positioning. Optimize spend based on real AI search performance data.
Three ways to advertise in AI search
Whether your goal is brand awareness, product recommendations, or driving foot traffic — Smalk runs it through one DSP.
FAQs
Common questions about advertising in AI search for technology brands.
AI is the new vendor shortlist.
Advertise on it.
Tech buyers ask AI before they evaluate. Smalk places your ads where AI reads — so your product gets recommended.